Seasonal Greeting Card Tips : Halloween

By heather at 10:58 pm on Wednesday, September 20, 2006

(Updated Nov 8, 2007)

Halloween is one of my favourite holidays to illustrate greeting cards for, as the subject matter is fun and often aimed towards kids. Sending Halloween cards has increased in the last couple years, becoming as popular as Christmas in the US!

halloween illustration black cat trick-or-treat witch broomstick spideres worms spells girl children halloween illustration ghost trick-or-treat haunted severed hand blood halloween illustration ghost pumpkin cat trick-or-treat haunted moon spooky rip halloween witches ghosts goblins bats

Date : Oct 31st
Publishers start thinking about designs : March

Read on for some of my Halloween brainstorming notes…
(Read on …)

Filed under: business of illustration Leave A Comment »

Seasonal Greeting Card Tips : Father’s Day

By heather at 10:55 pm on Wednesday, September 20, 2006

Date : North America June 18th
Publishers start thinking about designs : December

(Read on …)

Filed under: business of illustration Leave A Comment »

Seasonal Greeting Card Tips : Mother’s Day

By heather at 10:52 pm on Wednesday, September 20, 2006

Date : Second Sunday in May
Publishers start thinking about designs : November

(Read on …)

Filed under: business of illustration Leave A Comment »

Seasonal Greeting Card Tips : Easter

By heather at 10:38 pm on Wednesday, September 20, 2006

(April 2, 2007 : I updated this post after reading some recent market trends –Heather)

Date : The Sunday following the first full moon after the vernal equinox, between March 22 and April 25.
Publishers start thinking about creating Easter designs in : September

(Read on …)

Filed under: business of illustration Leave A Comment »

Seasonal Greeting Card Tips : Valentine’s Day

By heather at 10:36 pm on Wednesday, September 20, 2006

Date : February 14th

Publishers start thinking about designs : August

(Read on …)

Filed under: business of illustration Leave A Comment »

How to Illustrate a Children’s Book

By heather at 10:23 pm on Tuesday, September 19, 2006

Having a few kids books under my belt, I’ve fine-tuned a process which allows me to enjoy the experience of illustrating children’s books, rather than stressing out over missed details. I thought I’d share for any newbie illustrators out their on their first children’s book who are a bit daunted with churning out 30 illustrations…

(Read on …)

Filed under: childrens books, business of illustration26 Comments »

Blizzard Art Contest - Final Submitted

By heather at 10:53 pm on Sunday, September 17, 2006

© 2006 Blizzard Entertainment, Inc. All rights reserved.

“Lost City of the Night Elves”

I stayed up late last night finishing up my artwork for the Blizzard 2006 Art Contest. The final submission is just uploaded…so now I’m crossing my fingers for that trip to Las Vegas! Ah, I can dream can’t I?! Part of the terms of this competition is once the artwork is submitted, I transfer all rights to this image over to Blizzard who may do with it as they please. So if anyone sees it printed on a Care Bear or something too cute like that, drop me a note so I can see too!

Inspiration : I want to give credit to Maurice Dufrčne, a turn-of-the-century Art Nouveau jewelry designer. His portfolio of designs on plates was reprinted by Dover, “305 Authentic Art Nouveau Jewelry Designs by Maurice Dufrčne” in 1985, and Dufrčne’s images within are now copyright free. His jewelry designs inspired my structures …and one piece in particular (triangular shape with loop on top) is from a design for a hat pin that I adapted into a repeating archway and kept the design very close to the original. I am constantly studying this book of his work (I picked it up for $1.99 at a book sale) as it challenges me creatively as I strive to capture the fluid structures of his designs.

Filed under: illustrations1 Comment »

Blizzard Art Contest - Watercolor Started…

By heather at 10:49 pm on Wednesday, September 13, 2006

Here is the illustration-in-progress after an inital wash, scribbling out some areas with white pencil, and going back for a second wash to deepen various areas. I’m simplifying the concept to be simply of the Night Elve’s ruined homeland beneath the sea. I used a mix of large grain sea salt and regular fine table salt to create the texture throughout that gives the illustion of light. Not sure how I’m going to handle the water line and above water bits yet….but will work it out by the weekend when the contest deadline is!

Filed under: illustrations Leave A Comment »

How to promote yourself as an illustrator

By heather at 9:08 pm on Sunday, September 10, 2006

Here are a few tips of the trade…and faux pas…that helped me get going in my illustration career when promoting my work to potential clients.

1) Research the target market
First things first…know your target audience so that you can tailor each sample package to each company you are approaching.

  • • Ensure that all information you have gathered (contact names, addresses, etc) are current and correct before sending out anything.
  • • Make sure that the samples you send are appropriate…you don’t want to be sending adult themed sci-fi artwork to a children’s book illustrator!

(Read on …)

Filed under: business of illustration14 Comments »

Blizzard Art Contest - Concept Sketches

By heather at 10:46 pm on Wednesday, September 6, 2006

With thirteen days ’til deadline for the Blizzard Art Contest, I’m pulling together the scraps of paper I’ve been doodling on and notes and sharing them before I put paintbrush to paper. You can check out my sketches & concepts here, and please feel free to comment / critique / add your two cents worth…
(Read on …)

Filed under: sketches7 Comments »
« Previous Page