Date : Second Sunday in May
Publishers start thinking about designs : November

History :

Each year, the second Sunday in May is celebrated as Mother’s Day, a holiday initiated by Anna M. Jarvis of Grafton, West Virginia in 1907 to honor her mother. Ms. Jarvis spent a good part of her life, after the death of her mother, in a crusade to have the date declared a national holiday. In 1914, President Woodrow Wilson signed a Congressional resolution declaring, “The American mother is the greatest source of the country’s strength and inspiration.”
– Greeting Card Association

Icons :

• birds nest with eggs
• butterflies
• cute animals
• clothing accessories
• dresses
• fashion
• feminine themes
• flowers
• hearts
• heels
• mother & baby imagery
• purses

Crossover Icons : a lot of what you’d use for Easter & Valentine’s can work for Mother’s Day
Colors : soft pastels, pink, mauve, light blues & greens
Fonts : elegant, calligraphic, handwritten
Flowers :

• Acacia (pink): Grace.
• Allspice: Compassion.
• Amaranth: Foppery; Immortality; Pretension; Piety; Unchangeable.
• Amaryllis: Splendid Beauty; Beautiful but timid; Timid; Proud.
• Angelica: Inspiration; Magic.
• Anthriscus (Chervil): Sincerity.
• Ash: Prudence; Dignity; With me you are safe.
• Auricula (scarlet): Pride; You are proud.
• Azalea: Moderation; Forbearance; Temperance; your blush has won me.
• Bluebottle: Delicacy.
• Box: I believe in your constancy.
• CAMELIA, WHITE Loveliness
• Calla Lily: Beauty .
• Calycanthus: Benevolence.
• Camellia: My destiny is in your hands; Gratitude; Admiration; Perfection; Good Luck; Gift to a Man.
• Camellia (white): Perfected loveliness; Without blemish; Worth .
• Camellia Japonica: Surpassing excellence.
• Cattleya: Matronly grace; Mature charms.
• Centaurea: Delicacy.
• Cherry Blossom: Spiritual beauty; Good Education
• Cinquefoil: Maternal affection.
• Citron: Natural beauty.
• Cloves: Dignity; Nobility.
• Dogwood: Forgetfulness; Love undiminished by; Constancy .
• FREESIA Trust
• Gilly Flower: Bonds of affection; Lasting beauty; Thou art fair.
• Iris: Faith; Valor; A Message For Thee; Fleur de lis; Your friendship means so much to me;
• Faith; Hope; Wisdom; Valor; My compliments; Eloquence; Missive .
• Jasmine: Grace; Elegance Amiability.
• Jasmine (yellow): Grace and elegance.
• Laurus (Bay): Constant; Unchanging.
• LILY (Calla) Beauty
• Liverwort: Confidence.
• Magnolia (swamp): Perseverance .
• Mallow: Mildness; Gentleness .
• Milk vetch: Your presence softens my pain; Comfort.
• Mimosa: Exquisite; Fastidious; Perception .
• Mint: Strength; Virility; Warmth of feeling; Let us be friends again; Virtue; Purity .
• Moss: Maternal Love; Charity; Patience; Pray wait; Ennui (boredom).
• Mulberry (white): Wisdom.
• Myrtle (wax): Discipline; Instruction.
• Pear Blossom: Tenderness; Not altogether lovely .
• Pear: Affection.
• Pine: Pity; Compassion .
• Pomegranate Blossom: Grace; Mature elegance; Perfection
• Queen Anne’s Lace: Steadfast love.
• Sage: Domestic duties; Sage Cherish.
• Salvia (Sage): Esteem; Domestic virtue; Long life; Wisdom.
• Salvia (blue): Wisdom.
• Saxifrage: Affection; Tenderness.
• Thyme: Courage; Activity; Grace; Elegance; Domestic virtues; Thriftiness; I am diligent; Liveliness.